“Vanquest Affiliate Program: Help us grow, and turn your passion into cashflow!"
The Vanquest Affiliate Program (VAP) can turn your product review passion into cashflow on qualified sales by linking your reviews to Vanquest pages. It is an *exclusive program designed for content creators who are "Friends of the Vanquest Team" seeking a trusty long-term affiliate partner in the everyday carry (EDC) & outdoor gear market space. We are looking for content creators who plan to (1) maintain a long-term partnership with the Vanquest brand, (2) remain active in content creation, (3) create original content about Vanquest products.
If you are an everyday carry (EDC) user, outdoor / adventure enthusiast, and have a sizeable audience, you may **apply & qualify for the Vanquest Affiliate Program (VAP). For more info, contact us at reviewer@vanquest.com / 949-216-8880 (Subject line: Affiliate Program inquiry)
*Due to limited resources, Vanquest can only work with a few affiliates in a calendar year. Currently, the program is invitation-only and mostly reserved for those who have worked with us in the Reviewer Outreach Program (ROP).
**We conduct periodic reviews to qualify new affiliates and remove inactive affiliates.
What's Different About Our Program?
- (1) Over 60% of first-time customers order again in a year
- (2) Average order $190+
- (3) Strong brand loyalty & low defect / return rate
- (4) Exceptional customer satisfaction: Net Promoter Score (NPS) 89+
- (5) Responsibly sourced materials & production (We work with Bluesign®-certified suppliers to ensure sustainability and resource-saving production)
Program Overview
You earn a 6% (base rate) to 10% (maximum rate) commission based on your activity with a 15-day cookie duration on qualified end-user sales (excluding dealer sales & returns within 45 days). If an affiliate is inactive for over 18 months, we may set the commission rate at 0.1% (inactive affiliate rate) or remove the affiliate from the program. See Affiliate Terms below for more details. We use AvantLink as our affiliate program platform. Apply HERE
Affiliate Types & Content
We prioritize *full-length videos dedicated to Vanquest over shorts / reels / blog posts / articles, and **multi-brand mentions videos. Our ideal partners create engaging content across platforms such as YouTube, Facebook / Instagram, TikTok, review sites & blog sites. Affiliates can be EDC everyday carry gear reviewers (e.g. knives, tools, bags & packs), outdoor enthusiasts, photographers, hunters, hikers, campers, etc.
*New product releases, tradeshow interviews, or major brand announcements can be considered full-length videos they are primarily about Vanquest.
**When you mention / compare / recommend multiple brands in the same video, please show (demonstrate) the actual Vanquest product, mention its benefits, and give Vanquest meaningful amount of coverage relative to the length of the video. Vanquest reserves the right to determine if your multi-brand mention video qualifies for a 0.5% commission rate increase.
Vanquest Brand Story
Vanquest® was founded in 2011 with one simple mission: Build the toughest bags & packs for everyday carry (EDC), and help you stay organized & prepared!
Since 2011, the Vanquest Team has been building the TOUGHEST bags & packs for EVERYDAY CARRY, and help you stay ORGANIZED & PREPARED. Vanquest products are used by outdoor enthusiasts, adventure travelers, security professionals such as the US Secret Service, the FBI, US Special Operations Command (USSOCOM), and everyday users like you! We have the experience to help you stay organized & prepared, EVERY DAY!
*We develop all Vanquest® products in the US and we partner with major US name-brand suppliers (such as Crye Precision for MultiCam-Black Cordura®). We assemble your bags & packs in Taiwan and Vietnam for the best quality and value.
Affiliate Terms (Key Sections: A/C/D/J)
A. Commission & Cookie Duration: (1) You earn a 6% (base rate) to 10% (maximum rate) commission with a 15-day cookie duration on qualified end-user sales (excludes all dealer sales & returns within 45 days); (2) Commissions are adjustable for customer product returns within 45-days; (3) Commission rate increases with your content creation activity, and decreases to 0.1% (inactive affiliate rate) if an affiliate is inactive for over 18 months. See "Commission Rate Adjustments" section for more details; (4) Commission payout based on last-click rule (no split commission); (5) Commission rate and cookie duration are subject to change without notice.
B. Applications & Qualifications: (1) Vanquest has limited capacity to work with Affiliates per calendar year. If you have been a non-paid reviewer working with us regularly through our Reviewer Outreach Program (ROP), you will have priority to be in the Vanquest Affiliate Program (VAP); (2) If you have never worked with Vanquest as a reviewer, we will evaluate your work content(s) to ensure good match between you and the Vanquest brand.
C. Minimum Participation: (1) There is no minimum participation requirement, however, the more content you create, the higher your commission rate is. We value quality over quantity, and your content should be authentic and original; (2) If you have not created any Vanquest content for over 9 months, we will set your commission rate at 6% (base rate); (3) If you have not created any Vanquest content for 18 months (1.5 years), we will set your commission rate at 0.1% (inactive affiliate rate). We reserve the right to end our affiliate partnership and remove an inactive affiliate from the Vanquest Affiliate Program at any time.
D. Commission Rate Adjustments: (1) Please let us know when you are posting your content, so we can adjust your commission rate after it is posted; (2) Each full-length video dedicated to Vanquest will increase your commission rate by 1% until you reach the maximum rate; (3) You may substitute 1x full-length YouTube video for 2x shorts / reels / blog posts / articles / **multi-brand mentions. In other words, each short / reel / blog post / article / **multi-brand mention will increase your commission rate by 0.5% until you reach the maximum rate; (4) If you have not created any Vanquest content for over 9 months, we will set your commission rate to 6% (base rate); (5) If you have not created any Vanquest content in 18 months (1.5 years), we will set your commission rate at 0.1% (inactive affiliate rate). We reserve the right to end our affiliate partnership and remove an inactive affiliate from the Vanquest Affiliate Program after 18 months; (6) You may still qualify for the Reviewer Outreach Program (ROP), and/or reapply for the Affiliate Program in the future when you are ready for a long-term affiliate partnership with Vanquest. *New product releases, tradeshow interviews, or major brand announcements can also be considered full-length videos. **When you mention / compare / recommend multiple brands in the same video, please show (demonstrate) the actual Vanquest product, mention its benefits, and give Vanquest meaningful amount of coverage relative to the length of the video. Vanquest reserves the right to determine if your multi-brand mention video qualifies for a 0.5% commission rate increase.
E. Product Selections: (1) Your advisor at Vanquest will work together with you to find the right product(s) for your audience; (2) Product(s) will be provided free of charge. If certain product(s) must be returned, a return label will be provided; (3) We only send you product(s) for one review project at a time unless otherwise specified.
F. Pricing and Discount: (1) If you mention pricing in your review, please check www.vanquest.com for the most updated MSRP pricing; (2) The only discount you may mention is the 5% newsletter signup discount on www.vanquest.com. You may not offer a discount that has expired or is inaccurate. Please check with us if you have any questions.
G. Affiliate Links & Affiliate Link Distribution: (1) You may only share Affiliate Links to the Vanquest product(s) that you have reviewed (or mentioned) in your reviews; (2) You may only post Affiliate Links on your Vanquest product review pages; (3) Any campaign, posting, and / or marketing effort with the primary purpose of distributing Affiliate Links, that has little or nothing to do with product reviews are prohibited even if it’s on your own website / webpage (e.g. imbedding Affiliate Links in pop-up / pop-down windows, banner ads, layer ads, etc.); (4) You may not post Affiliate Links outside of your review pages (e.g. coupon sites, discount sites, incentive sites, or run retargeting ads, etc.) You may post product review on social media groups or forums, and take viewers to your actual reviews where the Affiliate Links are distributed; (5) You may not post Affiliate Links on sites managed by Vanquest (i.e., the official Vanquest Facebook, Instagram, YouTube pages, and www.vanquest.com product reviews, etc.).
H. Paid Searches & Ads: (1) You may not bid on or purchase keywords, search terms, or other identifiers of Vanquest on any Search Engine, including the word “Vanquest", “Vanquest Gear”, “Vanquest Tough-Built Gear”, or any other Vanquest product names & trademarks for the purpose of distributing Affiliate Links; (2) You may not create ads (e.g. retargeting ads) to distribute Affiliate Links; (3) You may submit links to Search Engines to appear in response to a general Internet search (i.e., in natural, free, organic, or unpaid search results).
I. Attempt to Divert Existing Traffic: (1) Intent to divert existing traffic to Vanquest sites are prohibited (i.e., post Affiliate Links on Vanquest.com); (2) You will not attempt to redirect traffic from (or on) any site that participates in the Affiliate Program; (3) You will not artificially generate clicks or impressions on your site or Vanquest site, whether by way of a robot or software program or otherwise.
J. Termination of Affiliate Partnership: (1) You or Vanquest may end the affiliate partnership at any time, with or without notice; (2) Violation of the key terms, especially “Affiliate Links & Affiliate Link Distribution”, “Paid Searches & Ads”, and “Attempt to Divert Existing Traffic” may result in termination of the affiliate partnership, and reversal of commissions; (3) Life happens. If you have not created any Vanquest content for 9 months, we may set your commission rate to 6% (base rate) with or without a reminder; (4) If you have not created any Vanquest content for over 12 months, we will try to reach you and see if you are still interested in the program. If you have not created any Vanquest content for 18 months (1.5 years), we will set your commission rate at 0.1% (inactive affiliate rate) and / or terminate our affiliate partnership. You may still qualify for the Reviewer Outreach Program (ROP), and / or reapply for the Affiliate Program in the future when you are ready for a long-term affiliate partnership with Vanquest.